Independent influencer campaign audit

An independent second opinion on your influencer campaign.

Send us your influencer list, budget and campaign plan. We independently assess creator quality, audience fit and budget efficiency, then tell you plainly what to change. Fixed pricing from $195, based on how many influencers you are reviewing.

Independent analysis

Independent analysis. No creators to sell. No campaign inventory to fill. Just an objective assessment of your shortlist.

See audit pricing

Not sure that creator is worth the fee? Let’s take a closer look.

Creator evaluation

Illustrative example

@amara.reeves

Lifestyle · Instagram · 48K followers

Audience fit
4 / 5
Content fit
5 / 5
Engagement
4 / 5
Fee value
3 / 5
Risk
Low

Recommendation

Renegotiate the fee

Strong content and audience match. The asking fee sits about 30% above what this engagement level should cost.

The process

Send it. We review it. You decide.

  1. 01

    Send

    Your creator shortlist, budget and campaign plan.

  2. 02

    Review

    We evaluate the campaign as a whole, not just names.

  3. 03

    Assess

    Audience · performance · content · fees · risk.

  4. 04

    Recommend

    Recommended · review/renegotiate · not recommended.

  5. 05

    Decide

    You commit the budget with far less guesswork.

A strategist annotating printed creator profiles and campaign notes on a desk

The audit is a working document from people who have run campaigns — read it, argue with it, share it with your client.

What the independent audit covers.

Creator quality

Whether the creators on your list have real, engaged audiences and public performance that supports the fee being asked.

Audience fit

Whether their audience actually matches the market, age profile and interests your campaign is targeting.

Budget efficiency

What your budget should return in reach and engagement, and where the fees are out of line with performance.

Campaign structure

Whether the deliverables, timing and KPI targets can realistically produce the outcome the brief asks for.

What you get back.

A written audit you can act on, and share with your client.

  • Written audit of every creator on your list
  • Audience and category fit assessment
  • Budget efficiency review with cost-per-outcome benchmarks
  • Risk flags: inflated followings, weak engagement, poor fit
  • Recommended shortlist and reserve creators
  • Clear next steps for the campaign plan

Audit pricing

Fixed pricing, based on how many influencers you are reviewing.

One-time fee in USD. No subscription, no retainer. Payment is taken at checkout and the analysis begins once it is confirmed.

1–10 influencers

$195

Best for a small shortlist or focused campaign.

  • Creator-by-creator assessment
  • Audience fit
  • Performance review
  • Content and brand fit
  • Fee and value review
  • Risk indicators
  • Recommendation

11–25 influencers

Most popular

$350

Best for a typical campaign shortlist.

  • Everything in Quick check
  • Comparative creator assessment
  • Creator scoring
  • Recommended shortlist
  • Creators requiring review or renegotiation
  • Campaign-level observations
  • Actionable recommendations

26–50 influencers

$600

Best for larger campaigns or multiple creator categories.

  • Everything in the 11–25 audit
  • Expanded comparative assessment
  • Campaign-level analysis
  • Shortlist recommendations
  • Budget and value observations

51–100 influencers

$900

Best for larger creator programs.

  • Everything in the 26–50 audit
  • Full shortlist assessment
  • Comparative campaign analysis
  • Prioritized recommendations

100+ influencers

Custom

For large campaigns, multiple markets or more complex requirements.

  • Scoped to your campaign
  • Multiple markets or platforms
  • Specialized research where needed

Not sure which size fits? Choose the closest option — if your list turns out to be a different size, we tell you before starting and adjust the fee either way.

Order your independent audit

Tell us about the campaign.

Attach your influencer list if you have one — you can also send it after checkout. We confirm your order by email and deliver the audit within 3 working days.

Your order

$350

Independent campaign audit · 11–25 influencers

Change audit size
Audit size
Platforms

You will be taken to our secure payment page. Analysis starts once payment is confirmed.

Questions

Before you order.

What do I need to send you?
Your influencer list — names or handles — plus the campaign objective and budget if you have them. A spreadsheet is ideal, but a list in an email is fine too.
How long does an audit take?
Most audits are delivered within 3 working days of receiving your list. Larger shortlists can take a little longer, and we tell you if that is the case.
Do I need to switch agencies?
No. The audit is an independent second opinion on the campaign you are already planning. Keep your agency, your media partner and your campaign team.
What if my list is bigger than 100 influencers?
Choose the 100+ option and tell us about the campaign. We reply with a scope and a fixed price before any work or payment.
Is the audit paid before you start?
Yes. Payment is taken at checkout, and analysis starts once payment is confirmed. This keeps the engagement simple and the scope clear.
Do you guarantee campaign results?
No. We give you an honest, evidence-based assessment of the creators and the plan. Campaign outcomes always depend on execution and market conditions.

Want the tools we audit with?

The same trackers, calculators and scorecards our audits are built on are in the toolkit.

Browse the toolkit
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